In 2008, many financial and fashion experts wrote the newly created Crocs company off as a passing fad. After all, with just one dollar stock prices, it was difficult to imagine the company would become the roaring success it is today.

There is no denying that Crocs are one of the hottest trends in fashion, and it looks unlikely their rise in popularity will be slowing down. With so many colors and designs and the added opportunity to customize your pair with Crocs Jibbitz, you won’t regret including them in your wardrobe must-haves.

Constant Evolution

When you think about Crocs, you likely picture the iconic clog style that we have come to know and finally love. But, the company has come a long way since first launching these previously unliked shoes, with a design language that is constantly evolving to include new silhouettes to tap into and satisfy current consumer trends.

In today's market, you can find wedges, slip-ons, sandals, flats, boots, sneakers, and Mary Janes, all available in a wide variety of colors and designs. Furthermore, you can purchase them in three distinct fits: standard, relaxed, and roomy, and many of the clogs and slip-on designs can be found with comfortable and cozy lining.

Collaborations

Since 2017, Crocs has released many limited edition Crocs designs in collaboration with some of the biggest names in fashion and pop culture, including Balenciaga, KFC, Disney, and the rock band Kiss. Many of these limited edition Crocs can be found on reselling platforms going for thousands of dollars.

This clever, luxury model is one of the defining factors that turned the company’s fortunes, allowing it to gain mainstream appeal quickly. In 2019, the company set records, crossing the billion-dollar revenue mark for the first time, selling a mammoth 67 million pairs of shoes across the globe.

Thanks to these collaborations and clever marketing projects, it was finally able to crack the fashion work and the Gen Z market by the end of 2019. The following year, it became the 12th most popular footwear brand amongst teens.

Keeping Up With Trends

Many fashion experts believe that a large contributing factor to the quick rise of Crocs in recent years was their ability to market themselves effectively when the stigma of comfort dressing all but disappeared during the global pandemic and worldwide shutdown. When the wardrobe slowly changed to include more comfortable clothing and less designer pieces, this shift naturally extended to fuss-free footwear.

In 2022, the term ‘dopamine dressing’ started to gain a lot of momentum, a trend that placed significant emphasis on dressing in vibrant colors and bold patterns to boost one’s mood. You will struggle to find footwear with brighter, more happiness-inducing qualities than a pair of Crocs emblazed with silly mismatched Jibbitz.

Easy Ways to Style Crocs

Crocs may have shaken their ‘ugly shoe’ label, but properly styling them plays a crucial role in ensuring your new favorite footwear doesn’t unbalance your overall look. The good news is there are endless ways to wear them, with the various models all having unique features that make them ideal for different occasions.

Back to Black

There is nothing more chic in fashion than a full black ensemble. And when you are in doubt about how to style a pair of Crocs, you will never miss the mark by going all black. The trick is to incorporate different hues and textures to create depth and contrast without taking away from the overall effect.

However, it is essential to remember that the different clothing pieces you select need to complement one another and have at least one quality that creates a connection and cohesion throughout your outfit. Otherwise, you can run the risk of looking sloppy.

Poolside Fun

Crocs are made from a resin material known as Croslite. It is incredibly light, ultra comfortable, and effortless to clean. It also stands up well to be wet, making Crocs the ideal shoe for a day at the beach or to wear around the pool.

Take this inspiration and wear your favorite Crocs alongside bold tropical prints and bright summer colors that are ideal for an afternoon water-side. If you want to maintain a stylish finish, ensure the color of your crocs matches a selected color in the print of your clothes, creating a connection between the pieces.

Just Lounging

Crocs are the epitome of casualwear, and the easiest way to style them to get the most from this iconic laidback quality is by pairing them alongside your favorite sweatpants and hoodies. Casualwear does not have to follow all the same rules formalwear does, so you can inject bright pops of color and bold designs to a simple neutral tone look or live your monochromatic dream with matching block colors.

Alternatively, create interest and character by color-blocking with an oversized hoodie or sweatshirt, or throw the rulebook out completely by maximizing prints and wearing your craziest combinations. After all, fashion is meant to be about self-expression.

Monochromatic Chic

If you want to ensure your outfit matches with little effort, pair your Crocs with pieces in your wardrobes that are in a similar hue. While you can choose an identical shade, you run the risk of looking too matchy if there are no contrasting color effects.

If you want a more stylistic approach, you can create depth and character by layering different tones within the same color family and using contrasting but complementary textures throughout your outfit.

Disclosure: This is a collaborative post.